Recent work

I spent several years copywriting primarily for consumer and technology products (Nippon Paint and DiGi Telecommunications). I worked closely with their marketing and product teams to develop website content, advertising, leaflets and other promotional material.

I specialise in copywriting for company profiles, brochures and websites for a wide range of industries. Here are some recent samples. Click on each image to find out more.

  • is a biotechnology website for a specialised distributor for animal feedstuff and specialised fats. I developed the copy for their company profile and products to make a niche product range easily understood by laymen. Click here to see it.

  • Copywriting for, the website for an animal feedstuff distributor.

  • is a company website for a niche industrial service that protects metal from corrosion. I developed the copy to take the company from a primarily Malaysian market to a worldwide market. Click here to see it.

  • Copywriting for, the website for a metal galvanizing company.

  • nippon odourless is the microsite for a new product by Nippon Paint. The site was written to educate the public about the dangers of formaldehyde in the air which the paint helps to remove. I developed the research and copy for the entire site. Click here to see it.

  • Copywriting for, a Nippon Paint product microsite.

  • is a home nursing service based in Petaling Jaya. I was commissioned by web designers to complete copywriting for the entire website. Click here to see it.

  • Copywriting for, a home-nursing service website.

  • kscKSC Investment Managers is an investment boutique based in Mont Kiara. I re-developed their corporate profile and the copy for all their solutions and strategic plans on their corporate website. Click here to see it.

  • Copywriting for KSC Investment Managers, corporate profile and website.

    DiGi Business

  • digibusinessDiGi Business is a division of DiGi Telecommunications that develops call plans and business solutions targeted at businesses. I have been developing copy and concepts for the promotional materials and the website since the day it launched. Click here to see it.

  • Copywriting for DiGi Business, website and promotional materials.